Health & Wellness

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Whey Protein vs Isolate: Which is Best For You?

By Cody Allen / June 22, 2021 /

We all know that protein is essential for healthy muscle growth. The problem is that taking in enough of it to build your muscles often comes with substantial quantities of carbs and fat in a regular diet. Whey has emerged as a solution for getting substantial protein intake while bypassing the other types of protein…

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Amazon Halo vs WHOOP Review – The Cody Allen

By Cody Allen / June 22, 2021 /

Fitness trackers are popular among everyone, from the casual gymgoer to the more serious athlete. You might be in the market for one for yourself. But it can be difficult to find the one that’s right for you. There are tons of poor-quality products circulating, and even when you locate the good ones, each one…

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What Is Calorie Cycling and Why You Need to Try It

By Cody Allen / April 30, 2021 /

Calorie cycling is an emerging dieting style that lets you cycle between a high-calorie intake period and a low-calorie intake period. Instead of dictating what to eat and what not to, calorie cycling only accounts for the number of calories you take in a specific period. Basically, calorie cycling is a way of increasing and…

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How Tech Transformed the Fitness Industry: The Whoop Strap and Other Wearables

By Cody Allen / March 8, 2021 /

The health and fitness industry is quick to adopt new trends. Whether it’s what to eat eat, how to exercise, or, in this case, what technology you should be using. One of the amazing things about being alive today is that we live in a time when each of us has the power to use…

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Build rear delts

10 Ways to Build Your Rear Delts

By Cody Allen / January 8, 2021 /

Like a redheaded stepchild, the rear delts often ignored in favor of the more formidable anterior and medial parts of the deltoid muscle. The anterior and medial parts of the deltoid muscle are highly aesthetic as they are located on the front of the shoulder. Usually, when people think about working shoulders, they immediately start…

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Do Fitness Professionals Need a Digital Marketing Specialist?

By Cody Allen / September 24, 2020 /

Digital marketing, pay-per-click advertising, and organic SEO – these are all well-known terms in today’s world of business. While many of the more progressive industries have been quick to adopt effective online strategies, others have lagged seriously behind. Having a digital marketing specialist on staff is the best way to stay ahead of the curve.…

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Exercise Volume

What Is Exercise Volume and Why It Matters

By Cody Allen / September 11, 2020 /

I wake up and hit the gym with a plan, but getting to the gym and doing my best work are sometimes two vastly different things. The important thing to understand is that even during times when I am not able to hit new PRs or push my body to the max, I can still…

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Bigger, Stronger, Faster: How Many Exercises Should I Do Per Muscle Group?

By Cody Allen / August 12, 2020 /

Professional bodybuilders and weekend warriors alike have long wondered about the most effective ways to build muscle, get stronger, and look better. Yes, there are specific exercises you must do, and yes, their ones you probably shouldn’t. But when it comes to working out, the most important, yet often ignored, the fact is that what…

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Wellness Tips for Entrepreneurs

Top 10 Health and Wellness Tips for Entrepreneurs

By Cody Allen / July 31, 2020 /

Some of the best health and wellness tips you may ever hear get might not come from someone wearing a white lab coat. Not to thumb a nose at doctors—doctors are great! The problem is that everyone in the medical field has to be very careful about what they say and recommend. Even if a…

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What is a good HRV?

WHOOP Strap 3.0: What Is a Good HRV?

By Cody Allen / June 29, 2020 /

Measuring your heart rate is a great way to take a scientific approach to your fitness. Rather than just “going hard,” manually calculating your heart rate gives you real empirical data that you can learn from and, most importantly, incrementally improve. Standard heart rate methods, though, are no longer the industry-standard. In fact, putting a…

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